Putting your company or brand out there for the whole Internet-world to see and discuss will lead to a dialogue with your stakeholders – but sometimes that dialog can turn into the unwanted situation of massive negative feedback.
In this weeks Insight I would therefore like to share what I learned about how to prevent an online/ social media crisis.
This video summarises a few vital points that should help you to keep out of trouble in the first place or when it comes to a crises be prepared to deal with it.
Did you ever have to deal with a crisis situation before? And if so, how did you handle it?